{"id":22314,"date":"2026-06-17T15:45:51","date_gmt":"2026-06-17T13:45:51","guid":{"rendered":"https:\/\/hdk-valand-graduation.se\/?p=22314"},"modified":"2026-06-28T11:57:18","modified_gmt":"2026-06-28T09:57:18","slug":"augusta-savblom","status":"publish","type":"post","link":"https:\/\/hdk-valand-graduation.se\/en\/augusta-savblom\/","title":{"rendered":"Augusta S\u00e4vblom"},"content":{"rendered":"[vc_row][vc_column offset=”vc_col-lg-8 vc_col-md-12 vc_col-xs-12″]
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Mellan hand och maskin<\/h2>\n

This thesis examines the impact of digitization, automation, and AI on visual communication\u2014specifically how this affects process, expression and professionalism.<\/p>\n

The starting point is an inquiry into whether the focus on efficiency has been intensified by the rise of AI and whether this contributes to a growing homogenization within graphic design. Human craftsmanship and exploration are increasingly marginalized, leaving less room for experimental processes.<\/p>\n

The project was approached in two parallel ways: by interviewing 14 professional graphic designers and by simultaneously conducting an experimental, exploratory design process\u2014based on great freedom, a high degree of chance, and many analog elements. The goal was to investigate how this affects visual expression and whether it works as a complement or counterpart to AI and efficiency-driven design. The experimental design process and the compiled questions and answers were then thoughtfully curated into a modular publication targeted towards the graphic design industry.<\/p>\n

The goal is to spark a debate surrounding the topic\u2014to share thoughts on how to navigate the present, to discuss hopes for the future of graphic design, and to instill confidence in examining big and serious questions in an experimental way.<\/p>\n

augustasavblom.com<\/a>
\naugusta.savblom@gmail.com<\/a><\/p>\n[\/vc_column_text][\/vc_column][vc_column width=”1\/3″ offset=”vc_col-lg-4 vc_hidden-md vc_hidden-sm vc_hidden-xs”][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"

[vc_row][vc_column offset=”vc_col-lg-8 vc_col-md-12 vc_col-xs-12″][vc_column_text width=”900″ css=”.vc_custom_1780401708873{margin-top: 40px !important;}” align=”left” text_align=”left”] Mellan hand och maskin This thesis examines the impact of digitization, automation, and AI on visual communication\u2014specifically how this affects process, expression and professionalism. The starting point is an inquiry into whether the focus on efficiency has been intensified by the rise of AI and…<\/p>\n","protected":false},"author":7,"featured_media":22889,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[70],"tags":[],"yoast_head":"\nHDK-Valand Graduation - Augusta S\u00e4vblom<\/title>\n<meta name=\"description\" content=\"HDK-Valand v\u00e4lkomnar dig att ta del av arbeten ifr\u00e5n \u00e5rets examensstudenter.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hdk-valand-graduation.se\/en\/augusta-savblom\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"HDK-Valand Graduation - Augusta S\u00e4vblom\" \/>\n<meta property=\"og:description\" content=\"HDK-Valand v\u00e4lkomnar dig att ta del av arbeten ifr\u00e5n \u00e5rets examensstudenter.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/hdk-valand-graduation.se\/en\/augusta-savblom\/\" \/>\n<meta property=\"og:site_name\" content=\"HDK-Valand Graduation\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/HDKValand\" \/>\n<meta property=\"article:published_time\" content=\"2026-06-17T13:45:51+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-28T09:57:18+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/hdk-valand-graduation.se\/wp-content\/uploads\/2026\/06\/augustasavblom-mellanhandochmaskin-augustasavblom-1-1-768x1024.png\" \/>\n\t<meta property=\"og:image:width\" content=\"768\" \/>\n\t<meta property=\"og:image:height\" content=\"1024\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Miriam Fumarola\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@HDK_Valand\" \/>\n<meta name=\"twitter:site\" content=\"@HDK_Valand\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Miriam Fumarola\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/hdk-valand-graduation.se\/en\/augusta-savblom\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/hdk-valand-graduation.se\/en\/augusta-savblom\/\"},\"author\":{\"name\":\"Miriam Fumarola\",\"@id\":\"https:\/\/hdk-valand-graduation.se\/en\/#\/schema\/person\/1c9bb3fda76f3e46aeff69af9ef76685\"},\"headline\":\"Augusta S\u00e4vblom\",\"datePublished\":\"2026-06-17T13:45:51+00:00\",\"dateModified\":\"2026-06-28T09:57:18+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/hdk-valand-graduation.se\/en\/augusta-savblom\/\"},\"wordCount\":274,\"publisher\":{\"@id\":\"https:\/\/hdk-valand-graduation.se\/en\/#organization\"},\"image\":{\"@id\":\"https:\/\/hdk-valand-graduation.se\/en\/augusta-savblom\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/hdk-valand-graduation.se\/wp-content\/uploads\/2026\/06\/augustasavblom-mellanhandochmaskin-augustasavblom-1-1.png\",\"articleSection\":[\"BFA Design\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/hdk-valand-graduation.se\/en\/augusta-savblom\/\",\"url\":\"https:\/\/hdk-valand-graduation.se\/en\/augusta-savblom\/\",\"name\":\"HDK-Valand Graduation - 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